Inclusive Luxury Beauty
Nehal & Co.
Inclusive Cosmetics for People of All Shades
Nehal & Co. believes beauty should be luxurious, inclusive and uplifting — because when you look good, you feel good. They create inclusive luxury cosmetics with diverse skin tones in mind. Nehal & Co. is one of the few beauty brands that clinically test on a multi-ethnic panel across all Fitzpatrick skin types (I-VI)*, challenging the industry to push boundaries and redefine true inclusivity.
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High-Res Photos
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Founder
Nehal Shah
Fact Sheet
Launch Date
November 17, 2025
Hero Product
Cultural Relevance
Growing up in a society that often places undue importance on fair skin, our founder, Nehal, has witnessed the harsh reality of colorism that casts its shadow over the beauty industry. Nehal believes that beauty should be inclusive, embracing the rich tapestry of hues that make up the world. Inspired by her own journey and the stories of countless others, Nehal dreamed of creating a beauty brand that celebrates the beauty of diversity while promoting empowerment and inclusivity.
Pricing
$50.00 - $60.00 USD
Affiliate
Skimlinks
The Inclusive Standard™
At Nehal & Co., The Inclusive Standard™ reflects our commitment to scientifically-backed inclusivity in formulation. Too often, customers hesitate to try new products because they worry their skin may be highly sensitive or they don’t trust that the products are safe for their skin tone. That’s why our formula is clinically tested on a multi-ethnic panel, encompassing all Fitzpatrick skin types (I-VI), to ensure comprehensive efficacy and safety across diverse skin tones.
Skin Authentic Match
The Golden Touch Foundation is now developed with ultramarine blue and chromium green pigments, thoughtfully chosen to help balance undertones and support a more seamless, skin- authentic match.