Our Goal
GLO30, a cult-favorite facial spa, opened its doors in Uptown Dallas — but they struggled to get the word out. They approached our agency to help promote their customized skincare treatments among potential customers. It was time to activate local media and influencers.
Our Strategy
To excite and educate Dallas beauty lovers, we hosted a grand opening event in GLO30’s studio. We also secured microinfluencer partnerships to promote their skincare services on social media. Finally, we introduced GLO30 to local media through strategic press pitching.
Our Results
In addition to hosting a grand opening party for customers and creators, Rani Public Relations landed press coverage in luxury Dallas publications, including multiple features in PaperCity Magazine. We also secured partnerships with local microinfluencers and content creators to amplify the story on social media.
2
8
Influencers
Press Hits
260k
2 Months
Timeline
Campaign Reach
